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Location: T-Town, Alabama, United States

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Wednesday, December 13, 2006

Where There's an Auto Show the Girls will be there to Show Them

China isn't building all those highways around Beijing--and in the rest of the country--for nothing. Economic growth in the country is putting more cars on the road and raising the profile of China's automakers around the world. One place to see the latest designs for Chinese consumers and for the export market is the Beijing Automotive Exhibition, which kicked off over the weekend.

Shanghai Volkswagen has revealed the Neeza concept car at the Beijing International Automotive Exhibition. The Neeza concept is a crossover between a sports coupé and an estate with an off-road appearance, and has been designed in China for China. The study combines Chinese and German design philosophies, signifying the future of new models from Shanghai Volkswagen. Produced with Chinese culture, tastes and requirements firmly in mind, it is a mix of traditional Chinese and modern European features.

The off-road look of the Neeza concept reflects the versatility of the model. The front of the concept features a grille and bumper design that is typically Volkswagen, yet traditional Chinese window engravings are incorporated into the grille design. The rear looks sporty, yet is also functional.

The Neeza concept offers a large, functional interior for both business and leisure purposes. The design is open with optimal comfort in mind, for example, the front seats swivel so passengers can face each other. Access to rear seating is simplified by rear doors which open towards the rear, while a large panoramic roof provides a bright interior.

The concept intentionally has neither a radio, navigation system nor other form of infotainment equipment. Instead a ‘Magic Box’ serves as an interface for radio and navigation systems, mobile phone, personal organiser and other devices.

The name Neeza originates from ‘Ne-zha’, the name of a famous and mystical figure from Chinese history who had magical weapons and fought evil spirits.

Source: Volkswagen

The Mazda Senku concept car, making its Chinese premiere, features a cutting-edge powertrain and oversize, electrically operated flying-wing doors--but don't call it a DeLorean. The gasoline-powered rotary engine is complemented by a hybrid electric unit, and solar panels provide recharging for the batteries. The name "Senku" is a Japanese term that means "pioneer," Mazda says.

The interior of the Senku--Mazda calls it a "prestigious environment"--is heavy on red, with clean lines and a clear disdain for backseat comfort. On-board cameras provide views of the outside world on three panels mounted above the dashboard; a display at the bottom of the instrument panel reports on the navigation, audio and air-conditioning systems. A touch screen inside the steering wheel is intended to provide easy control of the systems.

Also at the show was the Chevrolet WTCC Ultra concept, designed to deliver lots of torque and sporting a fiberglass and carbon-fiber exterior for light weight. Based on a rally car idea, it's a muscle car for the world market, Chevy says. The rubberized coating for the dashboard reportedly was modeled after the bat suit in the Batman movies.

Reading about the car show, one thing stood out like a sore thumb! The cars were made for the people and their culture! Sharp contrast to the American design for it's people!

The Big Three Ford, Chive and Charsler, just think how many Chines you could get in one of these!

Of course when you combine this with our 100mph expressways, hey who's worried about a gas shortage! Ah... yes the all American way!


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Blogger Joe said...

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3:01 AM  
Blogger Sally said...

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9:08 AM  
Blogger Phyllis said...

Wow, some fancy cars there!
Oops lights are blinking, bye bye

9:04 PM  
Blogger Omni said...

I love those red interiors!!

4:02 AM  

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